for emergency planners

Likeaword trains and supports you to:

Key facts about social media and online tech:

  • 43% of the UK population has a social media account. This figure is growing.
  • 75% of the UK population has broadband access and often this is on their phone
  • social media traffic spikes in emergencies and contains relevant operational intelligence
  • the public rely on social media for information and advice, including in an emergency
  • more about the key facts relating to digital skills in emergencies

A category one responder or other organisation planning for major incidents should:

  • have the capacity to process between 3,000-20,000 items of social media traffic per day during the response phase of an emergency
  • routinely monitor social media for operational data and potentially for triggers for emergency response
  • understand the potential of the global online community in emergency response
  • understand the implications of online culture in managing an emergency

Likeaword provides:

  • training and briefing for operational and emergency planning managers to help them understand how online and mobile tech will affect the delivery of services in an emergency
  • training for operational staff, including PR, customer services and control centre staff on effective handling of social media traffic
  • planning and plan-review to ensure that social media, online and mobile tech are integrated properly into all phases of planning
  • desk and live exercise design and delivery specifically around social media and online aspects of response
  • input into wider desk and live exercise design and delivery to ensure social media and online aspects are accurately represented
  • more about our services

More about Likeaword:

  • We are a niche consultancy focused on building digital skills for emergencies
  • We are led by Ben Proctor who brings together experience in local authority emergency planning, IT management and public relations
  • We work with a network of associates to supply tailored solutions with a practical outcome
  • more about Likeaword

Contact us

| ben@likeaword.co.uk | likeaword.co.uk | @likeaword | linkedin | facebook | skype: likeaword | blog |